Each year the SXSW Music Festival hosts a comprehensive mix of brand new, up-and-coming, international, and legendary artists performing in bars, clubs, parks, churches, hotels, and just about everywhere you can imagine around Austin, Texas. The festival is the destination for influential music industry professionals, international media, and fans alike who all share a passion for new music discovery.

Working alongside teams from SXSW and NME I produced the digital marketing assets for the UK market.